Hustle homey, keep going.

So I’m still working on 50’s book. At night before I go to bed, I read a passage or two from it to give me motivation. The book itself is made to look like a Bible.  It has a faux-leather cover, gold-leaf edging on the pages, and built-in satiny bookmark. When you take a look at it without knowing the contents, it almost looks like a parody. The content is no joke however. The words are sharp and full of truth. It is shaping my mind. It is cutting away the fat and the weakness. Taking action on my business, when combined with molding my thoughts to the mindsets of those who are commercially successful is a deadly combination.

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Searching for a pot of gold like a leprechaun.

So the next step in my journey to make some bank is the most time consuming and the most “tedious”. I’m talking keywords bitches. My goal is to find a niche with tons of traffic and no competition. This is a fundamental principle to having a successful business. The first step of research is writing down any ideas of niches that come to mind.  A niche is portion of a market or community which has people who share the common interest. You can narrow down a niche into a micro-nice. For instance, a market would be online dating. A niche would be online dating for those with STDs. A micro-niche would boil it down even farther and feature online dating for those with Herpes. (Everyone needs love, even those with diseased genitals.) Anyway, s good place to research a niche that you can market is on Amazon. You can also visit Amazon’s magazine section, which is a good way to find out about hobbies that you might have never thought of.

If you want to get balls-to-the-wall INTENSE, you can visit your local bookstore and go to the magazine section.  From here, look through various niche magazines and look at the advertisements. If you see an advertisement for a product or service that shows up numerous months in a row, you can be sure that there is money to be made off that niche.

Wish me luck niche hunting, there is treasure out there to be found, mined, and consumed. I will drink your milkshake, internet, I will drink it up.

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The biggest pitfall most entrepreneurs fall into before they even begin.

So what is your business going to be? This seems to be the first question that people ask me when I tell them that I have decided to make some money online. The one pitfall that most entrepreneurs fall into when they decide to start a business is to choose a market or niche that is unprofitable. One problem a potential niche can have is that it does not have enough traffic. If this is the case, it doesn’t matter how great of a product you have to sell is, there will be nobody there to buy it. For instance, I could come up with an amazing widget for cleaning your horned toad. However, if there is nobody searching for horned toads, I’m not going to make a dime. The other issue that can arise with your niche is that it is a market in which nobody is looking to buy something. You can have all the traffic in the world to your Justin Bieber fansite, but if the only people coming to it are little girls with no buying power, you’re screwed. So how do you solve this problem?

The solution is to do the necessary research upfront. If you don’t put in the time to find if there is traffic to your keywords, then you are destined to fail. So right now, I’m taking time to write down ideas on a notepad that come to mind. I’m carrying it around with me all the time, so when a good idea comes to mind, I can quickly record it. I’m also going to head down to the bookstore tomorrow to look through niche magazines and magazine ads to find some niches that I would never have thought to explore. There are so many bizarre hobbies out there, and some of these are treasure troves waiting to be tapped into.

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You are ultimately on your own.

This quote from The 50th Law sums recent personal work developments and overall unemployment situation in the U.S. quite nicely.

“For most of us, the critical terrain in this war is the work world. Most of us enter adult life with great ambitions for how we will start our own ventures, but the harshness of life wears us down. We settle into some job and slowly give in to the illusion that our bosses care about us and our future, that they spend time thinking of our welfare. We forget the essential truth that all humans are governed by self interest. Our bosses keep us around out of need, not affection. They will get rid of us the moment that need is less acute or they find someone younger and less expensive to replace us. If we succumb to the illusion and the comfort of a paycheck, we then neglect to build up self-reliant skills and merely postpone the day of reckoning when we are forced to fend for ourselves. ”

If you depend on others, you must always be aware that they can let you down. As long as your interests and their interests match, it is all good. However, should you become inconvenient to them, it should not come as a surprise if they turn their back on you. You must develop the necessary skills to make it on your own. You must push into your fears and head into the unknown. For wherever you find risks, that is also where all the rewards lie.

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Eating an elephant.

The first challenge I will be facing is consistency. I’ve been great at a few things in my life. I’d like to think I was on a “world class” level of competition. Most of them have had little direct effect on my net financial worth. Despite not bringing me wealth, they have taught me what it takes to become one of the best in a given pursuit. The reason I was one of the best in the world at these ventures is because I sunk massive amounts of time and energy into them. When I faced obstacles, I just kept going. Every frustration was more fuel for the fire to become the best. It helped that they were enjoyable and I was fueled by my desire for greatness. Now it is a matter of channeling that same level of desire and enjoyment into another pursuit. Specifically a pursuit that can make me some cash over the long haul. According to the courts, I have countless illegitimate children to feed.

In his book collaboration with Robert Greene, the 50th law, 50 cent says the reason that most people aren’t successful is because they can’t deal with boredom.

 “Most people can’t handle boredom. That means they can’t stay on one thing until they get good at it. And they wonder why they’re unhappy.”

Internet Marketing will test the limits of how I can deal with doing things I don’t want to do. Like anything, there are fun aspects and shitty aspects. When you have a guaranteed paycheck it makes it a bit easier to do some things that you don’t want to do. But when you potentially are doing things that aren’t “fun” and  don’t have any immediate gratification, it is often more difficult to stick it out. The key to mastery is small incremental steps. Success rarely jumps out and bludgeons you over the head. Learn the fundamentals, execute the fundamentals, rinse, repeat, and eventually champion status is achieved.

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Go.

So begins my journey into the vast abyss. My plan is to take the internet marketing world by storm and learn some web development along the way. I have the resources at my fingertips, literally. Now it is only a matter of putting all the puzzle pieces together. I plan on using this main site as a jumping off point for all my ideas and other domains to come. I registered this domain through Hostgator. From there I have downloaded and installed WordPress. Now lets the sweet, sweet dollars roll in. *Rubs hands together* *waits for dollars*

So much work to be done. So much to be accomplished.

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